BESPOKE ANALYTICS FOR SMALL BUSINESSES
Your business is different. Your analytics should be too.
Dunkery turns the data you already collect into clear reporting, dashboards and practical insight — designed around the questions your business actually needs answered.
WHAT DUNKERY DOES
Not a dashboard package. A solution to a business question.
The output might be a dashboard, a reporting system, a clearer way to monitor performance or a focused piece of analysis. The starting point is always the same: what do you need to understand better?
Dashboards & reporting
Clear, interactive reporting built around the KPIs and decisions that matter to your business.
Operational insight
Bring sales, stock, waste, customers or other operational data together to see what is really happening.
Problem diagnosis
Go beyond what happened and structure the next question: why is it happening, and what should you look at next?
Ongoing improvement
Refine reporting as the business changes, add new questions and improve the system over time.
BESPOKE BY DEFAULT
Start with the decision, not the software.
Every business tracks different things, uses different systems and has different priorities. Dunkery does not force your data into a pre-built template.
We work backwards from the question you are trying to answer, then build the simplest useful solution around the data you already have.
EXAMPLE BUILDS
Examples of what bespoke can look like.
These are demonstrations, not products or packages. Your version could track completely different data, KPIs and processes depending on how your business operates.
Sales & performance
A management view bringing revenue, costs, margins, products, regions and sales performance into one clear place.
Stock & operations
A stock view designed around value, reorder levels, waste, demand, cover and day-to-day operational decisions.
OPTIONAL INTERACTIVE EXAMPLE Explore a live Power BI demonstration Open demo
Use the filters and visuals to see how an interactive dashboard behaves. Demo data only — a client solution would be designed around the client’s own requirements.
FROM REPORTING TO UNDERSTANDING
Seeing the problem is useful. Understanding it is better.
A good dashboard should make the next question easier to ask. If waste rises, margin falls or performance changes, the useful question quickly becomes why?
Where it adds value, structured tools such as the 5 Whys and Ishikawa (fishbone) analysis can help organise likely causes and focus further investigation.
MAKE EXISTING DATA EASIER TO USE
Less time hunting through rows. More time seeing what matters.
Dunkery can start with the spreadsheets and exports you already use. The goal is not to create complexity — it is to remove it.
See what could be done with your data
FREE DATA REVIEW
Bring one business question. Let’s see what your data can do.
A short, no-obligation look at the reporting or data you already use. The aim is to identify where clearer analysis could save time, expose a problem or support a better decision.
ABOUT DUNKERY
Useful analytics, without the big-business baggage.
Dunkery Analytics helps smaller businesses get more value from the information they are already collecting.
The aim is not to add another complicated system. It is to make the numbers you already have easier to understand, easier to use and more relevant to the decisions you actually make.
You deal directly with the person building the solution. No sales team, no generic implementation process and no unnecessary complexity.
YOUR DATA
Handled with care.
Client data is treated as confidential and handled using secure business systems, access controls and appropriate data-protection measures. Client information is never published publicly without explicit permission.
Read the Privacy NoticeSTART WITH A QUESTION
What would you like to understand better?
You do not need to know what dashboard you want. Tell Dunkery what you are trying to improve, monitor or understand and we can work out whether your existing data can help.
Free 20-minute data review. No obligation and no fixed package to choose.